Quota Model Inputs
Top-down / Bottoms-up Blend
Board ARR Target$12M
$2M$50M
Quota-Carrying Reps14
340
Uplift Factor120%
105%145%
Ramp-Period Reps (%)20%
0%50%
Expected Attainment72%
55%90%
Attrition Rate12%
5%40%
Rep Quota (Annual)
per fully-ramped rep
Expected Attainment
board target coverage
Capacity Gap / Surplus
vs board target
Quota Waterfall — Board Target → Rep Quota
Rep Quota Distribution